Leather Naturally! on YouTube7 October 2010
The Leather Naturally! campaign was officially launched at the ACLE in Shanghai this September. A special dinner, hosted by Leather International magazine took place on the August 31 and during the following day, Mike Redwood gave a speech at the ACLE press conference to officially launch the campaign to the international trade press. Redwood gave a passionate speech about the need to promote leather as the luxury product and how perhaps the consumer needed to be reminded of this.
Please go to the Leather Naturally! YouTube Channel to hear this powerful speech for yourself .
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