Marketing lifestyle leather to leading shoe brands

21 August 2012



Robert Moore, President and CEO of the Shanghai Richina Leather Company, one of the leading tanners in the world, will be speaking at the upcoming “The Future of American Lifestyle Leathers” conference. Bob Moore will be talking about SRL’s experience of marketing lifestyle leathers to leading international footwear brands.The presentation is titled: “It’s a new day. Marketing leathers to the leading global footwear brands.”


Bob Moore served as President and CEO of Prime Tanning in the US. Prior to joining Prime, he was employed in the footwear industry, having served as President of Sperry Topsider, and Tommy Hilfiger Footwear. Moore has a marketing degree from the University of Mississippi and started his career with Johnston and Murphy in Nashville.

Delegates wishing to attend the prestigious ‘The Future of American Lifestyle Leathers’, half-day conference can register and book their place online.

The afternoon conference is taking place in Shanghai, China on Monday September 3, 2012 (the day before the start of the All China Leather Exhibition) at the prestigious 5-star Jumeirah Himalayas hotel in the Pudong district of Shanghai.

Other companies, speakers and topics include:

  • PrimeAsia – Sarah Swenson, Environmental Manager, “Footprinting - American Lifestyle Leathers”
  • BASF – Peter Danisch, “Challenges and trends in waterproofing lifestyle leather”
  • National Beef – Robert Hein, General Manager and Vice-President, Leather Division, “Getting great results: Turning a raw commodity material into a Value Added Ingredient for Beautiful Leather”.
  • SATRA – Steve Rose, General Manager – China, “SATRA Cold Rating for cold environment performance footwear.”

More speakers will be announced over the next few days.

Registration is now open by visiting www.leathermag.com homepage and clicking on the conference button: The delegate price is only US$195.

The conference is organised by Leather International and is sponsored by BASF, National Beef, APLF Ltd and is supported by SATRA and Tannin Corporation.

For further information contact Maria Wallace, mwallace@progressivemediagroup.com or +44 (0)207 936 6972.



Privacy Policy
We have updated our privacy policy. In the latest update it explains what cookies are and how we use them on our site. To learn more about cookies and their benefits, please view our privacy policy. Please be aware that parts of this site will not function correctly if you disable cookies. By continuing to use this site, you consent to our use of cookies in accordance with our privacy policy unless you have disabled them.