Pou Chen to employ 10,000 more

Published: 17 April, 2007

Taiwan's Pou Chen Group are to create 10,000 jobs at a new factory in central China, according to local government sources. Pou Chen will invest a total of US$120 million in the new plant with a yearly production capacity of 12 million pairs of shoes, according to local government sources.

Construction of the Wuhu City facility, which will be Pouchen's largest production base, will begin in early 2007. The company are investing US$48 million in the first phase of the plant where production is expected to start at the end of 2007.

Pouchen Group hold 15% of the global market in sports and casual shoes. They design and manufacture more than 170 million pairs of shoes a year for more than 50 international brands including Nike, Adidas, Reebok and Converse. Pou Chen have existing factories in south China's Guangdong Province and east China's Jiangxi Province.

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