Leading personnel from the world of automotive interiors will gather in Cologne on November 20 to attend Europe’s leading automotive interiors conference of the year.
Organised by London-based ims Automotive Interiors and the German group Gruner & Jahr, the conference ‘Redefining Automotive Interiors: The Next Decade’ will examine the evolving trends and developments in the design and specification of automotive interiors.
The latest in a series of annual conferences organised by ims Automotive Interiors, this year’s event is especially newsworthy as vehicle manufacturers are placing an increasing emphasis on interiors as a means of improving their competitive position in the marketplace.Speakers from 3M, Ford, GST AutoLeather, JD Power, Lanxess Deutschland, Mercedes-Benz, Visteon and other leading companies will share their experiences and thoughts as a wide range of topics of relevance to the sector’s future are discussed.
These include:the role of interiors as a means of differentiating model ranges and appealing to varying consumer groups; the emerging trends and issues which will shape the future of interiors; the downward migration of luxury features from upmarket vehicles to volume model ranges.
Issues relating to design, trim (especially leather which is recording a marked increase in penetration), colour, lighting and recent innovations will be discussed, along with an assessment of shifting consumer expectations. As might be expected, the environmental implications will be reviewed, with particular reference to how these will affect the usage of materials.
‘Redefining Automotive Interiors: The Next Decade’ will be held at the Cologne Conference Centre, Cologne, Germany. The conference coincides with INTERauto 2008, the biennial automotive interiors show, which runs from November 19-21 and is organised by Gruner & Jahr.
ims Automotive Interiors is a consultancy and publishing group which specialises in providing information and analysis on the worldwide automotive interiors sector with special reference to Europe.
4th ims Auto Interiors Conference
The fourth ims Auto Interiors Conference is scheduled to be held in Cologne, Germany, on November 20, 2008, and the afternoon session of the conference will be focusing on the increasing use of leather in automotive applications.