The new concept was based on a wide-ranging market analysis. ‘It is only with new ideas and an outstanding price-to-performance ratio that we are able to capture the market,’ says Adriano Magalhaes, who is responsible for BASF’s South American leather business. ‘The system offers our customers more flexibility in production and more opportunities for varying their articles.’
BASF experts from Europe have supported their South American colleagues with the latest developments and trends, and the resulting innovative products and processes will be presented at Fimec.
Highlights include the new Lipoderm Liquor E-X range, Basyntan EH-IS, and Lepton Binder LB-GU, which was developed specifically for the South American market. ‘We have a long tradition of excellence in the leather market in South America where we have recently invested in state-of-the-art technical service centers and production,’ says Thomas Sattler, who is responsible for BASF’s global leather business. ‘With the help of new and innovative products we want our customers to be even more successful, as is our aim according to BASF’s values and principles.’
A team from Brazil and Argentina will be available to advise customers on the booth.