It’s day one of LeatherWorld Middle East (LWME) at the World Trade Convention Centre in Dubai and while there are about 20% fewer exhibitors overall, the European contingent is strong, building from last year’s inaugural show, which sends a clear message that this is a region worth investing in.

The boutique feel and spacious halls create a very upscale feel, and organiser Messe Frankfurt is focused on quality than quantity; the core mission of Premiere Vision to whom LWME gives a nod here in that regard. While day one still has to kick into gear, the buzz is growing among tanners, designer, and those offering accessories and other finished products.

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